Content & Writing
MARKETING & CUSTOMER ENGAGEMENT MATERIALS
- Writing and editing sales and marketing collateral, presentations, press materials, bylined articles, advertorials, infographics, and customer case studies including PR media placement.
- Digital collateral development, target identification and cultivation, digital news hubs, online newsrooms and microsites, owned media platforms, and blogs.
CUSTOM WRITING & RESEARCH
- Professional copywriting and editorial services for websites, brochures, newsletters, speeches and articles for companies and executives including design and production.
- Technical writing including business pitches and proposals, executive outlines, business plans, white papers, use cases, technical materials, and product reviewer guides that match client documentation requirements.
- Customized research projects and surveys including definition and framework, writing, documentation, implementation and follow-up reports, analysis and marketing program recommendations.
VIDEO PRODUCTION, DIRECTING & SCRIPTING
- Consultation, creative direction, production, post-production, and scripting of audio and video for websites and social media, sizzle reels, b-roll, and screen productions for marketing and customer leverage programs.
- Planning, management and framework for marketing and distribution programs including PR and news media dissemination, viral media and social engagement, and syndication.